You know many many years ago – I used to work for McDonald’s. Great company – really taught me a lot about business and the right way to do it. I graduated from Hamburger University and have several doctorates and degrees in multiple endeavors of study such as “fries” and “condiments”.This is why I almost always look upon their marketing, commercials and the company as a whole with admiration.

Not recently however.

What the fuck is the deal with the bitch in the McNuggets NuggNuts TV campaign. First of all – it makes me think that they’re actually calling fans of Chicken McNuggets numb-nuts – which after all might not be too far from false if you really knew just how little chicken is actually in McNuggets.

Specifically, the commercial I’m talking about is the one like a bad R.Kelly video. The commercial has a guy singing about his girl “creepin” and it turns out that she went out for some McNuggets for her own sweet self and none for her man. Then he sings to her asking her to share her nuggets with him. The bitch gives him an evil look in the eye and pulls them away forcefully from her hungry, begging man. Really sends an uncomfortable chill down to the base of my spine every time I see it.

As a consumer, it really kind of puts me more in the mood for smackin’ that wench upside the head with a fish than for scarfing down some juicy McNuggets. Seriously. Rude, self-centered, selfish, uncompassionate, a real nasty bitch. All after her boyfriend wrote and sang her a nice song in his shameless begging for cheap fried fast food.

Hey – guess what, it’s even offensive in a politically correct way.

If you visit the Nuggnuts website – the nuggnuts pledge clearly states; “…I will tell everyone who will listen about my passion for dipping popping dunking sharing sneaking…”

So what are they saying? It’s hypocritical. Either that, or they just hired an actress who really is not a true Nuggnut. That being the case how could they possibly hope for us to run out and purchase McNuggets if they don’t even have a believable spokesbitch?

Dipping Sauce anyone?